Does what you offer to clients match up with how you present it?
Some questions to ask yourself to check this out:
If you’re an entrepreneur living a freedom lifestyle, do you lead a freedom lifestyle yourself?
If you’re encouraging people to join your business to gain financial freedom, have you attained that financial freedom yourself?
If you’re a marketing expert but your brochure doesn’t convey that you are a marketing expert, who’s going to believe you?
If you’re a coach helping people to improve their work-life balance, but you are running yourself ragged trying to find clients and living anything but the lifestyle you want to help others with, are you being authentic?
It may seen obvious, but you have to become a model of what you are selling so that you are authentic and people will believe and trust you.
Once they do that, they will become loyal customers and want what you have to offer.
How can you become a model of what you are selling?
How are you going to achieve this?
Set out your plan and get started.